Implementation of Design Thinking on Student Organization Profile UI/UX Website Design at the University of PGRI Wiranegara
DOI:
https://doi.org/10.35718/iiair.v1i1.1233Keywords:
user interface; user experience; design thinking; system usability scale (SUS); single ease question (SEQ)Abstract
Student organizations, often called ORMAWA at the University of PGRI Wiranegara (UNIWARA) struggle to attract new members due to limited information about ORMAWA profiles and activities. This study aims to design a prototype UI/UX for the ORMAWA UNIWARA profile website using the Design Thinking method, which includes Empathize, Define, Ideate, Prototype, and Testing stages. Six students were interviewed to identify user needs in the Empathize stage, while the Define stage pinpointed key issues in accessing ORMAWA information. Solutions were brainstormed in the Ideate stage, and a prototype was created using Figma. Usability was assessed with the System Usability Scale (SUS) and Single Ease Question (SEQ), yielding a SUS score of 84 ("Excellent") and an SEQ average of 6.6, indicating high usability and ease of use. These results demonstrate that the Design Thinking method effectively meets student needs for ORMAWA information and enhances the quality of information provided to students about UNIWARA's student organizations.
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